Kings of Leon to Release New Album as NFT With Tokenized Tickets for Superfans

Kings of Leon will release their new album as a non-fungible token (NFT), becoming the first rock band to do so.

Kings of Leon are set to release their new album as a non-fungible token (NFT), becoming the first rock band to do so.

The album will be released on YellowHeart, a blockchain-based music platform founded in 2018, in addition to conventional release on services like Spotify, Apple Music and Amazon, Rolling Stone reported Wednesday.

The new album, “When You See Yourself,” will be available in three different types of tokens: the first will be a special album package, the second will offer live show perks and the third will contain exclusive audiovisual art.

Albums released as NFTs have typically been the domain of DJs like 3LAU, who has seen prior releases, but the Kings of Leon is the first band to launch a new album in the blockchain-based format.

As part of the NFT release, YellowHeart is also minting 18 “golden tickets” that unlock actual front-row concert tickets at every Kings of Leon tour for life.

The band will auction six of these, with the remaining 12 to be vaulted, much like rare pieces of art.

“Each one of those is a unique NFT with the most incredible Kings of Leon art you’ve ever seen,” YellowHeart CEO Josh Katz said in an interview.

News source：https://www.kdj.com/cryptocurrencies-news/articles/kings-leon-release-album-nft-tokenized-tickets-superfans.html

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